Team Member information pages
Joanne Fu works with clients to establish research-based, actionable recommendations for their marketing strategies. Leveraging insights from rigorous market research in both qualitative and quantitative fields, she can help guide clients’ decisions regarding a variety of challenges. While interning with HawkPartners, Joanne worked with pharmaceutical companies to help refine marketing materials to better connect with […]
Megan collaborates with clients to gather information about their target markets and craft strategic insights to inform marketing initiatives. Her particular focus is in the healthcare industry, where she has extensive experience conducting research at various stages of the product lifestyle across a wide range of therapeutic areas. She is well versed in complex quantitative […]
Hanna Yang delivers data-driven strategic insights to clients across industries to help navigate their greatest marketing challenges. Leveraging a deep understanding of marketing strategy and consumer psychology, Hanna conducts rigorous market research and data analysis to guide clients in making marketing decisions that best represent their brands to their customers. During her internship with HawkPartners, […]
Bridget Flynn works with clients to understand and address their strategic marketing challenges. Bridget uses a variety of qualitative and quantitative research methods to provide actionable insights and recommendations to clients. Bridget enjoys collaborating with team members to help clients address their complex questions using innovative research methods and fact-based analyses. Prior to joining HawkPartners, […]
Daniel Sargent helps clients use market insights to activate their communications and operational strategies. He has diverse experience advising Fortune 500 businesses, government bodies, and nonprofit organizations in the US and Europe. Daniel’s particular interests are in customer experience measurement, human-centered design, and innovation. Prior to joining the firm, Daniel was an Analyst at Legends […]
Sam Zaroff works closely with clients to conduct quantitative and qualitative research to guide corporate strategy. Experienced in research and strategy consulting, Sam is passionate about helping clients address their most pressing product, brand, and marketing challenges through research and analysis. Prior to joining HawkPartners, Sam was a consultant at Quadrant Strategies, a market research […]
Leigh Frost has been partnering with healthcare clients for 20+ years to create and execute successful marketing strategies through primary research, using both qualitative and quantitative techniques. She has experience with a variety of complex quantitative techniques including segmentation, discrete choice modeling, MaxDiff, and key driver analysis. Leigh particularly enjoys advising clients on the development […]
Mei Lan Fogarty works with clients to provide insightful marketing recommendations across a variety of market research topics. She has conducted both quantitative and qualitative research for established clients, ranging across industries like pharmaceuticals, financial services, CPG, and retail. Mei Lan particularly enjoys partnering with clients to understand their internal objectives and goals in order […]
Stephanie Jones helps clients to develop and enhance brand access strategies. Her research expertise includes designing and leading quantitative and qualitative approaches to product value proposition and positioning, customer segmentation, distribution strategy, and account management optimization. Stephanie has over 20 years of market research experience, with a particular focus on supporting pharmaceutical clients to create […]