HawkPartners consultants earn their professional reputations by questioning, exploring, strategizing and analyzing. Our people post, publish and speak on a wide variety of timely marketing and research-related topics. Browse our featured posts below or select by topic from archived blog and published items. Want to discuss anything you read? We welcome the conversation.

An effective COVID trial strategy cannot be designed without first understanding the new COVID jury.  By instead conducting focused research, trial communications can be optimized to resonate among the jury of now.

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The COVID era trial must balance protecting the constitutional elements of a jury trial while protecting the nation’s health in a pandemic.  Both a socially distanced in-person approach and a virtual approach allow for that – but also pose challenges that trial teams have never encountered.

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The current pandemic is tearing down the regulatory and reimbursement barriers that have prevented telehealth from realizing its full potential to date. Our team examines the value propositions of several telehealth providers as the industry enters the next stage of growth.

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