Mei Lan Fogarty works with clients to provide insightful marketing recommendations across a variety of market research topics. She has conducted both quantitative and qualitative research for established clients, ranging across industries like pharmaceuticals, financial services, CPG, and retail. Mei Lan particularly enjoys partnering with clients to understand their internal objectives and goals in order to devise data-driven narratives to improve their marketing strategies.
Prior to joining HawkPartners, Mei Lan worked at a digital marketing agency in ad tech and at Kantar in their ad effectiveness practice. At Kantar, she was responsible for leading brand lift and cross-media measurement for Fortune 500 Publisher clients and providing them with actionable recommendations to optimize their campaign strategies across online and offline channels.
In her free time, Mei Lan likes to frequent art museums, explore different neighborhoods, and discover new restaurants, as well as run along the Hudson River and play tennis.
Mei Lan received her BA in Economics and Art History from the University of Chicago.