Explore the key strategies for avoiding common pitfalls in pharma product launch planning. We discuss the importance of building a strong value proposition and the need for early patient-centered planning.
Kristin Rowe is an accomplished consultant with extensive experience collaborating with leaders in pharmaceuticals, insurance, healthcare services, professional services, consumer products and financial services industries. With over 15 years in the industry, she has established herself as a trusted partner to clients in marketing and insights roles, leading the design and analysis of thoughtful and creative solutions that support informed decision-making.
Kristin is a key member of HawkPartners’ growth strategy team, with a particular focus on pharma launch strategy. She excels at connecting the dots across multiple workstreams and stakeholders, allowing her clients to focus on what is truly important.
Kristin holds a Bachelor of Arts in Economics from Dartmouth College, along with an M.B.A. from Harvard Business School. Prior to joining HawkPartners, she worked in technology venture capital at Lehman Brothers, evaluating market trends and competitive landscapes.
Perspectives by Kristin Rowe