Cristina Javens works with clients across various industries to develop insights critical to achieving their marketing, branding, and strategic objectives. Leveraging a deep understanding of behavioral economics and communication, Cristina conducts qualitative and quantitative market research to arrive at data-driven and actionable recommendations, helping clients navigate their toughest marketing challenges.
As an intern at HawkPartners, Cristina worked with clients ranging from healthcare to education companies to strengthen their branding, messaging, and strategy through primary and secondary research. She is especially interested in the social structures that facilitate consumer decision-making and applying that understanding to a company’s competitive market strategy.
Outside of work, Cristina enjoys exploring the arts in New York, whether it’s by finding herself in a new corner of the Metropolitan Museum of Art or attending a show on Broadway. On the weekends, she also finds time to try out new restaurants with friends and family.
Cristina received a BA, Magna Cum Laude, in Sociology with High Honors, with a minor in Public Policy from Dartmouth College.