With the right mindset, frameworks, and strategic partner, you can efficiently position your brand for breakthrough growth
HawkPartners blends marketing strategy with market research to help leading global brands meet their toughest challenges.
New & Next
HawkPartners highlights the positive effects of building trust, the negative consequences of losing trust, and the three essential cornerstones of trust: credibility, competence, and connection. Learn how these cornerstones inform brand strategy and marketing communications and why trust requires cross-functional attention and senior leadership involvement.
Discover how effectively managing and formalizing co-creation initiatives reflects a brand's dedication to empowering its loyal customers, fostering trust, and elevating overall customer satisfaction.
What’s your next big marketing challenge?
Whether your goal is growing awareness, influencing consumer interactions or earning long-term loyalty, the value of expert marketing research that leads to strategic action has never been higher. No matter where you are in your brand journey, HawkPartners marketing strategy and market research can help you:
Brand Authenticity Index™
The Brand Authenticity Index is a roadmap to help you create authentic connections with consumers.
Market Research Toolkit
Learn how advanced analytics, behavioral science, quantitative research and more can help solve tough challenges.
Learn how to incorporate behavioral economics into your marketing practices to better understand, and in some cases, influence non-rational factors affecting consumer behavior.