Our team recently hosted a webinar to discuss strategies and approaches to optimize value in digital qualitative research engagements.
Amy works with start-ups and Fortune 500 companies across a range of industries, including tech, healthcare and pharmaceuticals, hospitality and personal finance. She collaborates with clients to fully understand their strategic marketing goals in order to customize engagements and deliver insights that inform and improve their strategic decision-making.
Amy has particular expertise in qualitative methodologies, including user experience optimization where she helps elevate the overall customer experience. She also has comprehensive experience across the product life-cycle, working with teams from inception on exploratory phases pre-launch to established on the market products and services. Prior to HawkPartners, Amy worked at Sach Insights working within B2C, B2B and healthcare verticals.
Amy also serves as an internal resource at HawkPartners on our Advising Team, supporting new Partner growth and development. She holds a bachelor of arts degree, summa cum laude from the University of Pennsylvania.
Perspectives by Amy Weiser