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Alexandra Compare helps clients develop effective marketing and brand strategies. She manages qualitative research, quantitative research, brand/marketing strategy and consulting projects across a variety of industries, including pharmaceuticals and healthcare, financial services, insurance, consumer packaged goods and education. She is passionate about helping clients understand the needs and opinions of their customers and stakeholders and translate them into fact-based marketing decisions.
Before joining HawkPartners, Alexandra worked at The Boston Consulting Group. Her focus was largely on long-term strategic development for financial services firms. Prior to BCG, Alexandra worked for Northern Trust Bank in Miami on the investment side of a cross-functional team that provided trust management services to high net worth domestic and international clients.
The product of a Colombian mother and Italian father, Alexandra is fluent in Spanish. As a result of her mother’s obsession with Spanish gossip magazines, as well as a semester of study abroad in Madrid, Alexandra knows more than the average person about European royalty. Some of Alexandra’s other diverse interests include rooting for the Pittsburgh Steelers, painting, traveling to new places and enjoying good food and wine.
Alexandra received a BS in Finance and International Business with honors from Georgetown University and MBA from The Wharton School at the University of Pennsylvania.