Jesse Epstein

Jesse is a strategist who loves working with clients to solve their most pressing marketing challenges across a range of industries, including consumer technology, consumer packaged goods, financial services and healthcare.  Jesse specializes in helping brands build lasting connections with consumers, whether through industry-shifting product development or impactful communications strategies.

Seasoned in both qualitative and quantitative methodologies, Jesse has a particular passion for qualitative research designed to reach consumers across a range of audiences. He has a particular passion for moderating, with over a decade of experience bringing immersive qualitative projects to life, from traditional Focus Group facilities to Immersive Ethnographies in Speakeasys and Stadiums, and everything in between. Over the years, he’s helped e-commerce brands connect with customers through a screen, start-ups understand their first customers’ journey and ground-breaking medical screening companies bring brand new products to market.

A graduate of American University, Jesse joined HawkPartners in 2018, after previously working at consultancies SmartAnalyst (now part of Putnam Associates), InsightExpress (now part of Kantar) and Incite Marketing Planning. Jesse is a trusted voice on brand building, having spoken at nearly a dozen industry conferences, including The Market Research Event (TMRE) and The Advertising Research Foundation (ARF).