Gabby partners with clients to design and execute research programs that uncover meaningful insights and support strategic decision-making. Drawing on a background in psychology, behavioral science, and market research, she helps clients better understand the factors that drive attitudes, preferences, and decision-making.
Prior to joining HawkPartners, Gabby worked in both market research and insights consulting, supporting clients across a range of industries. She also held research positions at the Children’s Hospital of Philadelphia, the University of Pennsylvania, and the Linguistic Data Consortium, where she developed a strong foundation in behavioral research and participant engagement.
Gabby earned her bachelor’s degree in Psychology and English from the University of Pennsylvania, graduating summa cum laude. She has presented original research at SampleCon and is passionate about helping clients translate research findings into clear, actionable business recommendations.
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