With over three decades of experience serving as a marketing insights and strategy consultant, Alex Ain has been with HawkPartners for nearly fifteen years. Alex’s experience counseling marketing professionals leverages a wide variety of ever-evolving methodologies and experience in consumer and B2B industries by solving for complex marketing challenges. Prior to joining HawkPartners, Alex founded and led his own consultancy for fourteen years.
Alex thoughtfully custom designs and leads national and multinational engagements at HawkPartners often comprised of primary qualitative and quantitative research, secondary research, and/or workshopping for consumer goods, technology, financial services and healthcare clients. Most recently, Alex has built a practice of helping clients solve the challenges of optimizing customer experience across multiple channels and technologies in the context of evolving product and brand strategies.
Alex holds a B.A. from the University of Kansas. He serves on the Programming Committee of Intellus, a healthcare insights association and the Creative Council of the Advertising Research Foundation. Additionally, Alex is a frequent author and speaker for HawkPartners on a variety of insights and strategy topics and serves as the firm’s Qualitative Research and Creativity subject matter expert and is a member of QRCA.
