See below for our most recent Quarterly Perspectives newsletter – our summary of original content across topics of interest for Marketers and Market Researchers.



HawkPartners Quarterly Perspectives

Quarterly Perspectives

We invite you to read some of our recent original content across key areas of our business.  Follow us on LinkedIn for our latest insights.  Enjoy!



Engaging with HCPs in the New Normal

HawkPartners developed a five-step framework to help pharma companies anticipate the “new normal” as a means of optimizing HCP engagement in a post-COVID-19 world.
Read more →


Marketing Insights from Past Crises

Understanding your customers and investing in your marketing and brand strategy even in the face of economic constraints is both a business necessity and an opportunity.
Read more →


Keeping Your Brand Health Tracker Fresh

HawkPartners has identified five ways to keep your brand health tracker fresh – with the goal of keeping your brand team engaged and your brand thriving.

Read more →


What IoT & 5G Means for Your Business

Businesses have to get in front of – as opposed to adapt to – technological advances. 5G is no different. We’ve outlined the state of the IoT and 5G boom and implications for your business.
Read more →


Webinar Replay: Enhancing the Value of Digital Qualitative Research

COVID-19 has required a digital transformation across the market research industry, causing teams to adjust their research methodologies. In our recent webinar, our team discusses strategies and approaches to add value to your digital qualitative research engagements.

Watch →


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