Finding Opportunities for Growth: Strategic Insights Behind a Decade+ of DUPIXENT

Pharma Market Research Conference East, Newark, NJ
February 4th, 2025 | 4:15pm EST


Join leaders from Sanofi, Regeneron, and HawkPartners as they unpack the strategic insights that have fueled DUPIXENT’s growth. From pre-launch planning to managing a multi-indication portfolio, this session explores how data-driven insights have guided brand evolution and ensured long-term relevance in a competitive therapeutic landscape.

Key Takeaways:

  • Uncover the strategic insights that drove DUPIXENT’s evolution from launch, indication expansion and competitive environment
  • Learn how the growth opportunities shifted at each point of the product lifecycle
  • Explore the role of enduring partnerships in delivering commercial impact

Speakers

Leanne Maddux

Director Market Research
Sanofi

Rhonda Zandstra

Senior Manager, Oncology Market Research
Regeneron

Enrique Pumar

Enrique Pumar

Partner
HawkPartners

Eric Stadius, with short brown hair and in blue collared shirt, smiling outside among foliage.

Eric Stadius

Partner
HawkPartners

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